Data & integrations
Your tools talking to each other, and numbers that say what to do.
A sample of the stack. If it has an API or a webhook, it joins the pipeline.
Data in ten places means answers in none.
Aggregate your data properly and you actually know your business — what sells, what stalls, what it costs you. Leave it scattered and every decision is a guess dressed up as a judgement call. Most firms are sitting on numbers they never look at, paying for mistakes those numbers would have caught.
Lost per person, per week, just hunting for information
Of company data goes unused — stored, never put to work
Software tools the average smaller business already runs
A year back in wages for a typical 15-person business
AI is only as good as the data you feed it. Point it at one clean picture of your company and it gives answers you can act on; point it at ten islands and it confidently guesses.
Three of these are widely cited industry findings, not my client results. The £19,000 is my own illustration, worked from the chart below at £25/hour.
Your people are the integration. That's the bug.
Every hour spent retyping numbers from one tool into another is an hour you bought and got nothing for. Integrate the right tools in the right way and that hour comes back — you stop paying people to move data around and start paying them to act on it.
Hours a week on the same jobs, before and after
Call it 16 hours a week back across the five — the wage bill in the section above.
The chart shows a typical client shape, not a real result — I'd sooner show the idea honestly than invent a case study.
Stop asking around. Ask the business itself.
Ad platforms, CRM, custom CMS, accounts, inbox, spreadsheets — all of it wired into one brain on one machine on site. Ask it anything and it answers like a chief exec who has read everything, with the specifics to back it up. It advises; the owner decides.
Runs on one computer in the building — what it compiles never leaves.
Models run locally — no third-party AI reading the books.
No new copies pushed to the cloud. Fewer copies, fewer ways out.
Real system, real £10M+ business — turnover ████████. Transcript reconstructed and redacted to protect the client; the black bars are the point.
Let's talk.
Tell me the question your business cannot answer. I'll tell you which two systems need to talk first.
How I deliver
This is one of the five. Open another.
